Cell C continue to show us their true colours: red, yellow, gold and all things circus. The cellular service provider has been ordered by the ASA to remove its latest campaign featuring the 4Gs symbol which has proved to be misleading and utter bollocks. CEO Lars Reichelt is now back-peddling and claiming that the use of the 4Gs symbol in their campaign has nothing to do with the building of a technically superior network [bullsh*t], but stands for ‘For Great Service‘ and ‘For Great Speed‘. Click here for more. And if you read here you’ll see that Cell C have been fully aware their misleading actions since February.
|Is this what Cell C thinks of its South African consumer?|
Here for my previous article on Cell C.