Tactical

Nando’s vs. Santam vs. Nando’s

You saw the recent Santam commercial, Real McCoy. If you haven’t, give it a little gander > [youtube]http://www.youtube.com/watch?v=zZxn7uGhQuE&feature=player_embedded[/youtube] The clever kiddies at Nando’s started a little spoof war yesterday with this retort> [youtube]http://www.youtube.com/watch?v=Y03wspg2DcA&feature=player_embedded[/youtube] So Santam flicked them the proverbial bird (see what I did there) with this > [youtube]http://www.youtube.com/watch?v=eUAKjzEzeq8&feature=player_embedded[/youtube] Love. I can’t wait to see…

Smile Dammit!

[youtube]http://www.youtube.com/watch?v=SHPZJZo6NO8[/youtube]   The 94.7 Highveld Stereo’s Breakfast Xpress Show team is at it again with another Smile Dammit initiative, this time aimed at gym-goers post workout. Ja, boet. Highveld is hooking okes up with doughnuts as they leave the gym session they’ve just klapped. Schweet. Jokes aside, I love this campaign, brought to you by…

Maybe It’s Your Breath

I love Clorets’ recent ‘Maybe It’s Your Breath‘ tactical campaign that took advantage of DVD covers and posters of well-known rom-com titles including Never Been Kissed, He’s Just Not That Into You and The 40 Year-Old Virgin. We feel for these characters, we cringe for them, after all, it’s not their fault they suck at…

How Far Will You Go?

[youtube]http://www.youtube.com/watch?v=KmDj_JxjHd0&feature=player_embedded[/youtube] To celebrate the dubious history¬† of delicious peri-peri, Nando’s are giving away 3 African adventure trips to the value of R60 000. Each week until June 30th an unfinished ad will be posted to www.howfarwillyougo.co.za and all you need to do is complete the tale, either through video or text. The 3 top entries…