Press

Jane Raphaely Unedited

I had the pleasure of attending the launch of media doyenne Jane Raphaely’s autobiography, Unedited, last night. Turn the page of almost any women’s magazine in South Africa and you’ll see the Raphaely name proudly representing, with Jane taking the reigns as Chairwoman of Associated Magazines and Editor in Chief of O Magazine. Born in…

Durex Jump on the Brandwagon

I’m not entirely sure if this is a spoof or the real deal. I think the keyline reads Euro RSCG, which leads me to believe it’s dinkum. Durex have decided to make the most of the controversy surrounding artist Brett Murray’s piece,  ‘The Spear‘, which depicts President Jay Z in all his glory, with this…

Burritovertising

I’m busy writing a food trend report (yes, I get paid to research cupcakes and things) and I’ve just stumbled upon a clever little ambient campaign for McDonald’s Canada, courtesy of agency Cossette. I think this is a clever way to turn a seemingly tired medium into a tactical communication device. I just love the thought of men in suits…